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Softique is a skincare brand focused on gentle, effective care for modern consumers seeking simplicity and calm in their routines. The project explores a minimal and refined brand identity that balances softness with a sense of trust and efficacy. Through clean visuals, soothing tones, and thoughtful design, Softique aims to create a calming yet premium skincare experience.
Client
Softique
ROLE
Brand/UI designer
category
brand identity, UI,
YEAR
2024
THE CONCEPT

A NICE STATEMENT ABOUT THE PROJECT



THE RESULTS
THE OUTCOME
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© 2024